Tuesday, December 19, 2006

"Cheap Chic"



On Tuesday evening's NBC Nightly News with Brian Williams, they featured a report called "Cheap Chic" which discussed how all the latest fashions trends and hip designers have become more accessible to the mainstream thanks to the internet and affordability. Brian Williams intro-ed the piece by pointing out how for "...high fashion types the big question is always 'Who are you wearing?'" and said that now "labels have undergone a big change and no longer require a second morgage" for those people that want to wear them. Featuring a clip from the movie The Devil Wears Prada, reporter Dawn Fratangelo pointed out how the internet and "...technology has turned everyone into and insider..." when it comes to high fashion. Anyone who knows how to log on can check out what the biggest trends are, and thanks to stores like H and M and Target there is greater accessibility and more affordable prices for the common consumer. The report said it started with Jaclyn Smith's Kmart collection in the 80's, and today name recognition has become a big driving force, such as Madonna designing for H and M and Isaac Mizrahi designing for Target. Debuting next year, designer goddess Vera Wang herself will even have her own collection at Kohl's. Other resources found online enable to get their fashion in other ways. Desire designer bags, yet can't afford the hefty price tag? Did you know you can rent designer bags online per month? Its true! The report even featured an interview with hot new designer Behnaz Sarafpour who is currently being featured at Target as part of their GO International line. This line "...showcases a rotating cast of rising fashion stars from around the world, each landing at Target for an exclusive tour of limited-time styles..."

While I wasn't able to find a link of the NBC Nightly News website to this report, I did find a related one you can check out here.

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