Monday, February 12, 2007
Did somebody say Chinese McDonald's?
Did you know that KFC's biggest market is China? With over 1.3 billion people, its not difficult to see that being able to tap into even a small section of the Chinses fast food industry could lead to big pay-offs. But what are the implications of taking sometimes iconic business models and products, and adapting them to a foreign culture? I saw this story on Sunday's NBC Nightly News and found correspondent Mark Mullen's blog entry on the topic to be very interesting. You can check it out here.
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